Challenging Beauty Norms in the Digital Age: An Analysis of Dove's “The Code” Campaign

Chapter
Publication Date:
2025
Short description:
Challenging Beauty Norms in the Digital Age: An Analysis of Dove's “The Code” Campaign / Venturini, A. - In: Marketing Semiotics Research: Consumption Trends, AI, and the Economics of Experience[s.l], 2025. - ISBN 9798369380260. - pp. 181-208 [10.4018/979-8-3693-8024-6.ch006]
Iris type:
Capitolo/Saggio
List of contributors:
Authors of the University:
Handle:
https://iris.unimore.it/handle/11380/1392316
Book title:
Marketing Semiotics Research: Consumption Trends, AI, and the Economics of Experience