History v. Marketing. Keywords as a Clue to Disciplinary Epistemology

Capitolo di libro
Data di Pubblicazione:
2010
Citazione:
History v. Marketing. Keywords as a Clue to Disciplinary Epistemology / Mazzi, D., Malavasi, D.. - STAMPA. - 41:(2010), pp. 169-184. [10.1075/scl.41.12mal]
Abstract:
The paper explores the usefulness of the notion of keywords as a clue to disciplinary epistemology. It compares two related corpora of research articles from the disciplines of history and marketing, in order to shed light on the link between keywords and related disciplinary practices and values
Tipologia CRIS:
Capitolo/Saggio
Keywords:
Keywords; collocation; disciplinary cultures
Elenco autori:
Autori di Ateneo:
Link alla scheda completa:
https://iris.unimore.it/handle/11380/593393
Titolo del libro:
Keyness in Text
Pubblicato in:
STUDIES IN CORPUS LINGUISTICS
Series