A Critical Reflection on Corporate Social Responsibility: Between Communitarian Ethics and Business Purpose.
Capitolo di libro
Data di Pubblicazione:
2025
Citazione:
A Critical Reflection on Corporate Social Responsibility: Between Communitarian Ethics and Business Purpose / Franchi, Massimo. - Chapter 16(2025), pp. 285-300. [10.1007/978-3-031-72866-2_16]
Abstract:
Corporate Social Responsibility (CSR) is a topic of interest for many companies, especially medium and large ones, mainly based in the West. Despite the generally positive perception of the issue, the greatest risk that can be seen today concerning corporate social responsibility is that it becomes only a marketing activity whose purpose could improve the image and reputation of the company without having a real social and territorial impact.
Tipologia CRIS:
Capitolo/Saggio
Keywords:
Corporate social responsibility, Ethics, KPIs, Common Good, purpose, PMI
Elenco autori:
Franchi, Massimo
Link alla scheda completa:
Titolo del libro:
Economic Systems and Human Rights: Using Socioeconomic Models and Practices to Promote Global Economic Socialization